Advanced Twitter Tips for Authors

Search & Listen on Twitter by Frances Caballo

Pew Internet Research Project Results & How to Search and Listen on Twitter

If you use Twitter – and I certainly hope you do – then you’re going to be interested in the Pew Research Center’s newest demographic results from Twitter users.

We know that 23 percent of online adults living in the United States are active on Twitter. This figure represents a 5 percent increase over the previous year’s numbers.

And thanks to Pew Internet Research Project, we know more about these users. According to this study: [Read more…]

10 Tips for Authors Using Social Media

12-8-14 Social Media Tips for Authors

 

Recently, Mashable wrote a post focused on social media tips specifically for writers that I found intriguing.

If you’re not familiar with Mashable, the website keeps its readers up to date on all things techy, from equipment to programs to social media.

In its recent post, Mashable polled six authors who have expertise in branding and asked them to share their best suggestions. Here’s what they said as well as my recommendations and comments.

10 Awesome Tips for Authors Using Social Media

1. Sign Up for the Big Networks

In other words, sign up for Twitter and Facebook. If you write romance or erotica, I don’t suggest rushing to LinkedIn.

I also consider Pinterest and Google+ big networks and as you gain confidence with Twitter and Facebook, venture further into the terrain of the big networks.

If you published a cookbook or another type of image-based book, you need to be on Instagram. And if you write YA and New Adult novels, I would suggest you join Tumblr. That’s where you’ll find most of your readers.

I don’t recommend that you join all the big networks at once. Ease into social media. And don’t worry about RebelMouse or Medium. You may never need to join those networks.

2. Interact and Engage — Enthusiastically

I wholeheartedly agree with this advice. Keep the social in social media by allocating time each day to communicate with your friends, fans, followers, connections and readers.

Like your fans’ posts, reply to comments they left on your Facebook page, retweet messages from followers, and generally comment on or share your readers’ content when appropriate.

I do, however, disagree with Allison Winn Scotch’s advice to only post a few times a week on Facebook. If you do that, you will lose your place in your fans’ news feeds.

Try to post twice a day on your Facebook page. If that seems unbearable, then post at least once daily. And use applications such as Mention to keep up with what your connections are doing and saying.

In addition, sign up for SocialOomph, which will schedule your posts but and notify you daily about replies and retweets.

[Read more…]

15 Pinterest Tips for Authors

9-22-14 - PinterestWhenever I feel tired after spending hours of reading emails, blog posts, tweets and Facebook updates, I sneak over to Pinterest and feast on the images.

Don’t mistake me Pinterest isn’t just a vacation for the eyes – although I love it for that reason alone. It is also a powerful social media network that, according to research, will send more traffic to your website than Facebook.

Writers often wonder how they can make the most of their Pinterest accounts. Here are some suggestions to get you started.

Pinterest Tips for Authors

  1. Open a business account, not a profile. Starting with a business account will enable you to view analytics.
  2. Create a pinboard for your blog and upload the images that you post there. Whenever you pin images from your website, blog or Amazon, the web address will attach to the image. Then when other users repin your image, they will travel to your website when the click the image a second time or click on “Visit Website.”
  3. Do you have trouble getting your writing started in the morning. Create a pinboard of visual writing prompts and share them on Twitter and Facebook.
  4. Repin images that represent the venues where characters in your novels and stories live and travel to.
  5. Find images that represent the clothing your characters wear and the meals they enjoy.
  6. Create a pinboard of your favorite books (and include your own!).
  7. Create a pinboard of your favorite quotes by authors you admire.
  8. Create a pinboard of quotes about the writing process.
  9. Create a pinboard of book covers written by your colleagues.
  10. Do you love bookstores? Create a pinboard of beautiful bookstores from around the world.
  11. Writers love libraries, right? Create a pinboard of libraries from around the world.
  12. Create pinboards that represent the stories you’d like to write.
  13. Create a pinboard of pictures of your favorite authors.
  14. Create a pinboard of images that visualize scenes and moods in your book.
  15. If you wrote nonfiction, create a pinboard of Infographics about your chosen topic.

To see additional examples of pinboards that writers can create, check out the Writer’s Relief account.

Embed Pinterest into Your WordPress Blog

Once you create your pinboards, you can share them on your WordPress Blog as I have done below, and over in the right column. Simply navigate to this link, select the type of widget you’d like to create, and include the URL to your pinboard.

Follow Frances Caballo’s board Writing Prompts on Pinterest.

 

Social Media Time Suck Final 200About the Author: Frances Caballo is a social media manager and for writers and is the author of Avoid Social Media Time Suck: A Blueprint for Writers to Create Online Buzz for Their Books and Still Have Time to Write. This book includes schedules, strategies, and applications that will save you time on social media so that you’ll have more time to write.

Practical Tips for Marketing Your Books on the Social Web

photo credit: mkhmarketing via photopin cc