Indie Author Weekly Update – May 18, 2018

Indie Author Weekly Update

Welcome to this week’s Indie Author Update. Be sure to read Sandra Beckwith’s post on Goodreads and how to create pre-launch buzz for your book by Rachel Thompson. And as always, enjoy your Friday and the weekend!

How to interact with readers on Goodreads by Sandra Beckwith: ““I can’t figure out Goodreads!” It’s a common author lament. While Goodreads is a social network of sorts, the site for book lovers doesn’t look, feel, or operate like Facebook, Twitter, Instagram, and other platforms you might use. It’s so different, in fact, that many authors simply ignore it because doing that is easier than spending the time required to understand the site and how to use it.”

Traditional Publishing vs. Self-Publishing: Eldonna Edwards Weighs the Pros and Cons by Anne R. Allen: “I’d been writing a novel off-and-on for over a decade when life threw me one of those cosmic curveballs that sent me careening in a totally different direction. Actually, it was more like me running onto the field and catching a curveball between the eyes, or in this case, in the kidney.

25 Creative Ways Authors Use Images for Social Media Marketing from BookBub: “Some social platforms revolve around sharing visual content, including Instagram, where photos still generate 36% more engagement than videos. And on platforms where images are optional, including them dramatically increases engagement. For example, Facebook posts with images see 2.3x more engagement than those without images.”

Helping Senior Citizens Self-Publish by Joel Friedlander: “Although the indie publishing world sometimes seems to be populated by young entrepreneurial authors, in fact a lot of writers publishing books today are at the other end of the spectrum—senior citizens. It may be hard to pin down what exactly we mean by “older authors,” but I generally take it to mean people 50 years of age and over who haven’t published their own books before.”

How To Build 1,000 Superfans When You’re Starting From Zero from by Joanna Penn: “Former Wired editor Kevin Kelly famously argued that 1,000 superfans is all you need for success as a creator (authors, musicians, artists… anyone who sells things they create). A superfan is someone who will buy anything you produce and sing your praises to anyone who will listen, winning you potential new fans for your books. Word of mouth is incredibly powerful for selling books, and that’s why authors strive to get superfans.”

How to Create Pre-Launch Buzz for Your Book Right Now Rachel Thompson: “Build relationships with readers on social media. This means interact, ask questions, strategically follow readers (not only other writers). Time: Realistically, plan to spend 30-60 minutes daily.”

Quote of the Week

The most important things to remember about back #story are that (a) everyone has a history and (b) most of it isn’t very interesting.STEPHEN KING

 

Social Media Just for Writers 2nd Edition

Whether you’re setting up your social media for the first time or wanting to take it to the next level, get the newest edition of Social Media Just for Writers.


I would not limit this book to the audience of only writers, it’s a great resource for anyone that wants to take full advantage of the online platforms available. Janet Kinsella

 

Frances CaballoAuthor of this blogFrances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference and a contributing writer at TheBookDesigner.com. Frances wrote several social media books including Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, and finding new readers. Her clients have included authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for her free email course.

Practical tips for marketing your books on the social web

 

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Unsure What to Do? 5 Questions Authors Need Answers To

Answers to Authors' Questions by Frances CaballoI’ve gathered a list of questions authors have asked me during the past five months, and I’m providing my answers so that everyone can see them. If you want to see an earlier post in which I published an author’s FAQ, you can see it here: Indie Authors’ FAQ on Publishing and Marketing.

Without future ado, let’s get started.

Kindle Unlimited is hurting my sales.

I heard this complaint at a meeting recently. An Indie author who published his first novel a year ago complained that providing free e-copies of his eBook through Kindle Unlimited caused a drop in book sales.

The author said he planned to withdraw his book from the program as soon as possible.

My response? Don’t do it.

[Read more…]

Fab Friday Find – Release Shame as an Author Entrepreneur

Fab Friday Finds By Frances Caballo

This is my second installment of Fab Friday Finds. This week’s fab find is a post I read by Dan Blank on the role of shame in our lives. I decided to share a link to his post and add my personal experience on this topic.


Like you, I read a lot of blogs. How else can I keep up with changes in social media and the publishing world?

xUfsd9_2_400x400Last Friday, I read a wonderfully sincere post by Dan Blank titled Shame and Your Writing Career. The post focused on the fear and shame that can play a role in decisions writers like you make in how you practice your craft and pursue your writing career.

To illustrate his point, Dan Blank shared a moment of shame he had while working out with a new trainer.

His post got me thinking.

[Read more…]