Indie Author Weekly Update – March 16, 2018

Indie Author Weekly Update

Today’s Indie Author Weekly Update focuses on book marketing strategies. If there’s only two posts you have time to read, be sure to read Gill Andrews’s post on author websites, and then read the post by Joel Friedlander on why your book might not be selling.

Have a great weekend!

15 Reasons Why Your Book Isn’t Selling by Joel Friedman: “We’ve all been there: a book we were excited about, one that we worked on earnestly. But when it hit the market, all that came back was a big yawn. No author wants to be in that situation, most of all a self-published author. We gamble our own time, money, and commitment to our books, and we really need a positive response sometimes just to keep going. But there it is: your baby isn’t selling.”

Five Things You Need As You Begin A Career As A Self-Published Author from BookBaby: “The most important part of being a writer is writing, but if you want a career as a self-published author, you have to do a whole lot more than just write: you have to learn the business of writing and market yourself in a way that puts you on the same playing field as mainstream authors with big publishing houses behind them.”

Want More Readers for Your Blog and Books? Fix These 5 Website Mistakes from Anne R. Allen and by by Gill Andrews: “Writing and sharing your ideas with others – sure. But this website thing? You just wanted more people to read your stories. But now you spend hours agonizing over blog post topics, looking for free images, and figuring out why that widget on your website refuses to work.”

Book Marketing 101: Need to Sell More Books? This Is How! by Dave Chesson: “Book marketing is an extremely important part of a self-publisher’s success. But it can also be confusing.  That’s why I’ve broken down the process into 3 phases and given you a guide for each step. Honestly, if I were to write a complete book on Modern Online Book Marketing, this would be EXACTLY IT.  So, enjoy it for free.”

Tips on the Business of Writing and Publishing from Jane Friedman: “For AWP 2018, I hired a team of writers to help me cover business-related sessions, as part of the launch for my newest book (official release date: March 16). Their blog posts are available over at the companion website for the book.”

8 Tips to Get Great Amazon Book Reviews by Lisa Tener: “One strategy that can help catapult your book to page one on Amazon results are your Amazon book reviews. Of course, your book needs to be categorized well on Amazon (with the right keywords and categories). It needs to be well-written, too! But after these “givens” reviews rock.”

Man Booker Prize

Man Booker Prize International Longlist: Books Translated From 10 Languages by Porter Anderson

Quote of the Week

Drama is life with the dull bits cut out. Alfred Hitchcock

Frances CaballoAuthor of this blogFrances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference. In addition, she’s a contributing writer at She’s written several social media books including the 2nd edition of Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for my free email course.

Practical tips for marketing your books on the social web















What It Feels Like to Be in the Zone with Lisa Tener

My interview of author coach Lisa Tener was perhaps the most unusual webinar I’ve ever been a part of. But to find out why, keep reading!

Lisa started us off with explaining what it feels like to “be in the zone” when writing: “You have this sense that you can be there forever. You have a heightened sense of flow. It feels inspired. You feel like you captured something.” Yes!

When you sit to write, be mindful that you're entering sacred spaceClick To Tweet

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10 Quick Tips About Social Media

10 Quick Tips About Social MediaIf you’re just starting out on social media, it may seem overwhelming. Even if you’ve been using it for a while, the prospect of staying up to date on numerous social media platforms may seem like a full-time job.

Don’t get disheartened.

There definitely are learning curves to social media. That’s a given. But social media needn’t be overwhelming.

Take it from someone who works in social media every day.

As the joke goes, How do you eat an elephant? One bite at a time. Take the same approach to the social media networks you want to learn and keep up with.

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Indie Author Weekly Update – March 24, 2017

Indie Author Weekly Update

Today’s edition of the Indie Author Weekly Update is jam-packed with seven posts across nearly the entire spectrum of information that indie authors need to know.

Don’t miss Joanna Penn’s podcast interview of Mark Dawson or Self-Publishing Relief’s tips on how to make your book stand out on Amazon. There are great tips in these posts.

Indie Author Updates

Everything you need to know about hashtags from Lilach Bullock: “Ever since the first hashtag was used back in 2007 on Twitter, the popularity of hashtags has continuously grown and they have become a huge part of some of the biggest social networks. So in this blog post, I will be covering everything there is to know about hashtags: the do’s and don’t’s, how, where and when to use them, and the top hashtag tools on the market.”

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Indie Author Weekly Update – March 10, 2017

Indie Author Update

In this week’s Indie Author Weekly Update you’ll find posts on blogging, branding, author bios, social media, and more. I hope you enjoy this week’s selection.

Meanwhile, after several days of rain and hail we’re enjoying a few days of respite, sun, and warmer temperatures. The warmer temps are always inviting to pursue a hike or bike ride. Don’t you agree? I hope you find your time in the outdoors as inspiring as I do.

 Indie Author Update

Why Do I Need a Media Kit? 5 Reasons (+ FREE online workshop series March 13-24!) from Chris Well: “The media kit is an essential tool for every author who wants to leverage the power of the media to build their brand. This set of PR materials gives media influencers and others a clear snapshot of what you have to offer.”

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Indie Author Weekly – March 3, 2017

ndie Author Weekly Update

Welcome to today’s edition of the Indie Author Weekly Update. You’ll find posts on how to building a landing page, secure forewords from a bestselling author, how to incorporate storytelling in your blog and more. I hope you enjoy this week’s selection and that you have a fabulous weekend.

Indie Author Updates

8 Landing Page Design Principles You Should Never Break from Undullify: “Let me tell you something about landing pages. When you start analyzing what makes a landing page tick, you start to notice something – they all start to look the same. Optimization experts have whittled landing pages down to a core format that is pretty much universal, because it incorporates design elements that work consistently in favor of increasing conversions, no matter what the industry.”

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Indie Author Weekly Update – January 27, 2017

Indie Author Weekly Update

Welcome to today’s Indie Author Weekly Update. You’ll see new bloggers on a range of topics from ebook sales to Snapchat spectacles to hashtags.

On a personal note, we received a break from the storms. Yes, finally. The sun has even shined a few hours every day. Thank you for your patience as I return to my regular blogging schedule.

Indie Author Weekly Updates

A Powerful Shortcut for Discovering Keywords to Increase Ebook Sales from Digital Book World: “Indie authors and ebook publishers have a powerful tool for increasing book sales that costs nothing and already exists in their online book selling setup: keywords. The keywords associated with an ebook in an online store can help drive readers to your sales page. When you attract more people to your book’s sales page, the more opportunities you have to make sales.”

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Indie Authors: Follow These 40 on Twitter in 2017

Indie Authors: 40 Twitter Users to FollowAs you probably already know, Twitter is where I spend most of my time online. My day starts with Twitter and ends with Facebook, but as a Twitter fan woman, Twitter is my darling amongst the social media I use.

To help you start the year right, I decided to create this list of my top contacts and purveyors of information in 140 characters or fewer. I hope  these individuals, experts, and entities soon become your favorites too.

Note: The list is organized alphabetically, not by ranking.

Authors and Experts to Follow on Twitter in 2017

Alliance of Independent Authors

Founded by author and poet Orna Ross, @IndieAuthor ALLI is a membership organization of indie authors and advisors.

Andrea Vahl

Andrea has been writing about social media for years. Although she caters to the business world, her words are genuine pearls of wisdom and she’s well worth following and keeping track of.

Anne R. Allen

I adore Anne’s blog and enjoy following her on Twitter too. She is one smart lady!

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15 Best Blogs for Indie Authors to Follow

Blogs Just for Indie Authors

Blogging can be so important to an indie author’s brand.

Should you blog? That depends. Many fiction authors do well even though they don’t blog. Instead of blogging, though, they have an active presence on Facebook and perhaps two other sites where they engage with their readers.

But if you write nonfiction, well, you just can’t get around the need to blog regularly. How else would you expose your writing, thoughts, education, and expertise to potential clients as well as readers?

I read a lot of blogs, and from the ones I read regularly, I’ve selected my list of the top 15 blogs for indie authors. If any are new to you, expand your world and check them out.

Here’s the list:

TheBookDesigner is Joel Friedlander’s blog. He started this blog out of thin air several years ago and has grown it into a mainstay in the independent publishing arena. If you’re self-published, you have to read this blog.

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Indie Author Weekly Roundup September 9, 2016

Indie Author Weekly Updates by Frances CaballoI hope you enjoy this edition of the Indie Author Weekly Roundup.

Fall is around the corner but the daytime temperatures still reach into the 80s where I live. And whereas parts of the East Coast have been battered by rain, the hills are brown and drive in California, even Northern California. Let’s hope that changes this winter. But before I get ahead of myself, let’s enjoy the final days of summer, shall we?

Indie Author Weekly Roundup

5 Rookie Mistakes to Avoid When Publishing Your First Book from BookWorks and by Frances Caballo: “We all make mistakes, right? And we learn from them – well most of the time. Joel Friedlander of frequently tells me that when he talks to new authors about what they should do once they publish a book, he usually tells them something to the effect of, “You should have prepared for your first book two years ago.” Ouch. But he’s right, of course.”

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