Indie Author Weekly Update – August 25, 2017

Indie Author Weekly Update

Today’s Indie Author Weekly Update includes posts from Jane Friedman, David Baer, Hugh Howey, Social Media Examiner, and the Alliance of Independent Authors. Topics range from Facebook to email marketing to tools for writers.

The eclipse is over and summer is nearing its end. What are your goals for the fall? Whatever they might be, I with you the best with your writing.

23 Powerful Ways To Connect With Your Audience on SocialMedia from David Baer: “Perhaps you’ve suffered from thinking “Who cares what I had for breakfast?” – or maybe you’ve just wanted to retain a sense of privacy and not share the small details of your life with the world.”

Writing Insights Part One: Becoming a Writer from Hugh Howey: “I started writing my first novel when I was twelve years old. I was thirty-three when I completed my first rough draft. That’s twenty years of wanting to do something and not knowing how. Twenty years of failure and frustrations and giving up. A big part of the problem is that I didn’t know what I didn’t know. I didn’t know which questions to ask, much less who might have the answers.”

How to Set Up a Creative Facebook Cover Video from Social Media Examiner: “When users visit your page, your Facebook cover photo is one of the first things they’ll notice. For new visitors, your cover photo can help represent your brand and portray your story in just a few seconds. It only makes sense that a short video can accomplish this better than a still photo.”

Best Tools of the Self-Publishing Trade: Running An Author Business from Alliance of Independent Authors: “What tool is indispensable when it comes to running your author business? Jay Artale consulted with ALLi members to find out the writing and self-publishing tools they couldn’t do without. Here’s her roundup of the software, tools, and services they use and recommend.”

MailChimp Alternatives for Authors from Jane Friedman: “When authors ask me for marketing advice, one of my first questions for them is: “Do you have a mailing list?” Too often, the author will say no. So my first piece of advice tends to be: Sign up to MailChimp and set up your mailing list.”

5 Ways to Use Facebook Pinned Posts to Hook Fans from Chris Syme: “Facebook pinned posts are the most underused piece of real estate on your Facebook page. They have the ability to entice people to walk in your door. But let’s start with why. It’s all about the numbers.

Quote of the Week

Yehoshua

Frances CaballoAuthor of this blogFrances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference. In addition, she’s a contributing writer at TheBookDesigner.com, and blogger and Social Media Expert for BookWorks. She’s written several social media books including the 2nd edition of Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for my free email course.

Practical tips for marketing your books on the social web

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Indie Author Weekly Update – July 28, 2017

Indie Author Weekly Update

This week’s Indie Author Update includes posts from Chris Well, Penny Sansevieri, Buffer, Social Media Examiner, Book Riot, and Authority Pub. Topics range from email lists to using Facebook as a substitute for a book club to Amazon ads. The topics are diverse this week.

Meanwhile, I hope you’re enjoying the summer and finding pockets of inspiration wherever you are.


18 Experts: Why Every Author Needs an Email by Chris Well: “Despite all the tools available for promoting your books and building your author presence online, it would be a mistake to discount the value of a healthy email list. Building a list of email subscribers allows you to engage with your readers, drive new book sales, and insure your author platform against inevitable changes in search engines and social networks. Don’t believe me? Here are 18 influencers–including authors, bloggers, podcasters, and other online teachers–who explain why you need an email list.”

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Indie Author Weekly Update – June 23, 2017

Indie Author Update

This week’s Indie Author Update includes posts on book promotion, Facebook, Pinterest, and Twitter from Lilach Bullock, Digital Book World, The Write Life and others. Enjoy them!

Meanwhile, I’m still trying to survive the the 100+ heat here in Northern California. Is it hot where you’re at? If so, share with me your favorite tips for remaining cool.

Indie Author Update

Authors, Grow Your Fan Base By Leading A Book Club by Digital Book World: “I have always maintained that the author-as-a-brand is the strongest selling link across the publishing chain. Whether self, indie or traditionally published, the emotional connection forged by dedicated readers is never with a publisher or an imprint—it’s with the author him or herself. This relationship is, more than anything else, built on trust.”

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Indie Author Weekly Update – May 12, 2017

Indie Author Weekly Update

Enjoy this week’s Indie Author Weekly Update with posts from Brooke Warner, Joanna Penn, BookWorks, Rebekah Radice, and Adam Connell. You’ll find information on Amazon’s new strategy, a new app for authors, image editing tools, and more!

Summer is almost here and after the rain we’ve experienced in Northern California, I can hardly wait for the warm, dry days ahead. What about you?


Indie Author Update

BuzzTrace: New Social Media Software Review from BookWorks: “BuzzTrace is a new software program to help authors and independent publishers manage and grow their platform. BuzzTrace accomplishes this by giving suggestions about what to post online and sending alerts when someone is talking about your book online.”

How Amazon, once again, is driving down the value of books and undermining authors by Brooke Warner: “On March 1, while the only people paying real attention were hypervigilant third-party sellers and book geeks on Reddit, Amazon enacted a policy change that allows third-party sellers to compete for the Buy Box for books in ‘new condition.'”

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Indie Author Weekly Update – March 24, 2017

Indie Author Weekly Update

Today’s edition of the Indie Author Weekly Update is jam-packed with seven posts across nearly the entire spectrum of information that indie authors need to know.

Don’t miss Joanna Penn’s podcast interview of Mark Dawson or Self-Publishing Relief’s tips on how to make your book stand out on Amazon. There are great tips in these posts.


Indie Author Updates

Everything you need to know about hashtags from Lilach Bullock: “Ever since the first hashtag was used back in 2007 on Twitter, the popularity of hashtags has continuously grown and they have become a huge part of some of the biggest social networks. So in this blog post, I will be covering everything there is to know about hashtags: the do’s and don’t’s, how, where and when to use them, and the top hashtag tools on the market.”

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Indie Author Weekly Update – March 17, 2017

Indie Author Weekly Update

Welcome to this week’s edition of the Indie Author update. On deck today are posts from Joel Friedlander, Jane Friedman, Digital Pubbing and others. Don’t miss Joel’s interview of Dan Blank; it’s terrific.

Using Improv Techniques for #Creativity plus Facebook Ads  with Andrea Vahl and by Joanna Penn: “Andrea Vahl is a social media speaker and consultant who is passionate about helping businesses understand and leverage the power of social media to actually grow their business. She’s the co-author of Facebook Marketing All-in-One for Dummies, and she’s also been an improv, stand-up comedian for 10 years. You can listen on iTunes or Stitcher or watch the video here, read the notes and links on Joanna’s website. She Joanna’s website for the complete transcript and links.”

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5 Tools Every Indie Author Should Use

5 Tools Indie Authors Should UseWhen I first started using social media, confusion quickly set it.

I read a lot of blog posts and tried every application I learned about. I signed up for more than I needed and registered for apps before they were even available. Some that come to mind are Strawberry Jam and BrandBuilder and its precursor, none of which exist today. I tried out SocialBro, and it doesn’t exist today either.

In fact, sometimes I write about apps, and six months later, well, they’re kaput! It’s an embarrassing at times and can get frustrating.

There are some applications that I know aren’t going to abandon me, and so today I am taking the risk of suggesting that there are five tools that indie authors can’t be without.

Ready to see which ones they are?

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Indie Author Weekly Update – March 10, 2017

Indie Author Update

In this week’s Indie Author Weekly Update you’ll find posts on blogging, branding, author bios, social media, and more. I hope you enjoy this week’s selection.

Meanwhile, after several days of rain and hail we’re enjoying a few days of respite, sun, and warmer temperatures. The warmer temps are always inviting to pursue a hike or bike ride. Don’t you agree? I hope you find your time in the outdoors as inspiring as I do.


 Indie Author Update

Why Do I Need a Media Kit? 5 Reasons (+ FREE online workshop series March 13-24!) from Chris Well: “The media kit is an essential tool for every author who wants to leverage the power of the media to build their brand. This set of PR materials gives media influencers and others a clear snapshot of what you have to offer.”

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Indie Author Weekly – March 3, 2017

ndie Author Weekly Update

Welcome to today’s edition of the Indie Author Weekly Update. You’ll find posts on how to building a landing page, secure forewords from a bestselling author, how to incorporate storytelling in your blog and more. I hope you enjoy this week’s selection and that you have a fabulous weekend.


Indie Author Updates

8 Landing Page Design Principles You Should Never Break from Undullify: “Let me tell you something about landing pages. When you start analyzing what makes a landing page tick, you start to notice something – they all start to look the same. Optimization experts have whittled landing pages down to a core format that is pretty much universal, because it incorporates design elements that work consistently in favor of increasing conversions, no matter what the industry.”

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Indie Author Weekly Update – February 24, 2017

Indie Author Update

Here’s another edition of the Indie Author Update. This week’s topics include book marketing, Facebook advertising, and blogging tips.

Kevin TumlinsonI hope you join me for the next  Conversations with Frances when I interview Draft2Digital marketing director and blockbuster author Kevin Tumlinson. Kevin is considered a prolific author, and was named one of Shelf Media Group’s 100 Notable Indies in 2016. I hope you’ll join us on March 1st at 1 pm PST as he shares his marketing tips.


Indie Author Updates

10 Tips To Up Your Book Marketing Skills Right Now by Rachel Thompson: “The basic premise of book marketing is this: write great books that people want to read, then effectively market them. If you’re self-published, use professional editors, designers, and formatters so your book looks amazing. I self-pub’d my first three books and invested in those services through scrimping and saving. Now you can crowdfund. It’s doable.”

Write great books and then effectively market them. Click To Tweet

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