Welcome to today’s Indie Author Weekly Update. If you’re interested in starting a Facebook Group, and if you write fiction you should be, be certain to read Blogging Wizard’s post this week. As always, Gil Andrews, Dave Chesson, and Anne R. Allen can always be counted on for some killer material.
And enjoy your weekend!
10 Tips to Protect your Creative Writer Self in the Marketplace: “The biggest obstacle many new writers face in making the leap from beginning writer to professional author is accepting that publishing is a business. Newbie writers have often taken creative writing courses or read books that urge them to “just be yourself”, “be creative: there are no rules”, and “a book should be as long as it takes to tell the story.”
5 Questions to Ask Yourself Before Making Any Changes to Your Website by Gil Andrews: “Have you heard of the Hippocratic oath? It’s an oath that new physicians take when they graduate … Hippocrates made his students swear “by Apollo The Healer” and other cool gods with healing powers that they would uphold ethical standards when they practice medicine.”
16 Promotion Strategies To Grow Your Facebook Group 3x Faster from Blogging Wizard: “You’ve just created your first Facebook group. You expected like-minded people to flock to your group as soon as you put the finishing touches on it. You have a beautiful cover photo, you’ve set your group rules, and it’s looking pretty snazzy. You’ve done everything right. But still, nothing. Absolute crickets. No rush of people eager to join your community. You’re beginning to wonder why you bothered to go to all this effort, to begin with. After all, a Facebook group is useless if it’s not full of engaged members who fit your target market.”
The Surprisingly Simple Solution to Improving Book Exposure by Belinda Griffin: “This is the second in a series of three blog posts I’m writing to break down the top 3 book marketing challenges as revealed by my Book Marketing Frustrations Survey. In the first post, I explained that successful authors focus on readers for better results. This time I’m going to show you how to deal with the problem of not getting enough book exposure.”
9 Ways a Crappy Book Cover Can Sabotage a Marketing Campaign by Joan Stewart from TheBookDesigner.com: “When authors consult with me on any topic related to book marketing and publicity, I ask them a question they usually don’t expect. “May I see the book cover? “I don’t need your help with the cover,” the author says. “I want help identifying the types of stories I can pitch to the media.” Why do I ask to see your book cover?”
Facebook in the News
Facebook rewrites Terms of Service, clarifying device data collection from TechCrunch: “Facebook is spelling out in plain English how it collects and uses your data in rewritten versions of its Terms of Service and Data Use Policy, though it’s not asking for new rights to collect and use your data or changing any of your old privacy settings.The public has seven days to comment on the changes (though Facebook doesn’t promise to adapt or even respond to the feedback) before Facebook will ask all users to consent to the first set of new rules in three years.”
If You Had One Hour With Mark Zuckerberg, What Would You Ask? Here’s What I Learned About The State And Future Of Facebook, Data, Politics And Bad Actors by Brian Solis: “In the wake of Cambridge Analytica, data misappropriation, #deletefacebook, calls for regulation and pending testimony to U.S. Congress, Facebook announced a series of initiatives to restrict data access and also a renewed selfie awareness to focus efforts on protecting people on the platform. What’s more notable however is that Mark Zuckerberg also hosted a last-minute, rare town hallwith media and analysts to explain these efforts and also take tough questions for the better part of an hour.”
Quote of the Week
Whether you’re setting up your social media for the first time or wanting to take it to the next level, get the newest edition of Social Media Just for Writers.
This book is a very useful tool for writers looking to extend and reach their audiences. It has systematic detailed information about how to set up accounts and create a professional online profile and author branding. Recommended to anyone curious about why social media is still such a big thing for everyone, particularly for writers.
Author of this blog: Frances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference and a contributing writer at TheBookDesigner.com. Frances wrote several social media books including Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, and finding new readers. Her clients have included authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for her free email course.
Practical tips for marketing your books on the social web