In today’s Indie Author Weekly Update you can learn how to prevent your reviews from disappearing from Amazon (after working so hard to get them) and learn how to add a video to your Amazon sales page. Instagram is all the rage, especially IGTV, so be sure to check out the post by Neda Dallal.
Audiobook sales soar as some authors forsake print from the Passive Voice: “When Sarah Hall wrote her most recent short story, Sudden Traveller, she read each sentence aloud. It’s not the usual writing practice of the twice-Booker-nominated writer, who finds performing her work “intensely awkward”. This time she felt she should, because instead of being published in print, this story of a bereaved mother was heading to the recording studios of Audible, the audiobook publisher and retailer owned by Amazon. Niggling at the back of Hall’s thoughts was the awareness that she was writing for the voice, not the page.”
Media Publicity for Novelists Using Nonfiction Topics by Chris Well: “This month, I’m speaking directly to you authors who write fiction. Because YES, you too are eligible to harness the amazing power of PR to promote your novel. The key, which is true for ANY author, is that you almost never focus on your book. You need to focus on your expertise. And I don’t mean “writing.” Any author can talk about that. Why should I pick you as my guest when literally any author will do? I’m referring to your expertise that is unique. The inspiration for your novel may be the result of all kinds of real-world stuff.”
How to Prevent Amazon From Deleting Your Reviews by guest from Rachel Thompson’s blog by Iola Goulton: ” Readers also want reviews. Reviews provide social proof, a perceived indication of quality. At least, that’s what reviews are supposed to provide. Amazon is fighting a neverending battle against the rising tide of fake reviews, and are forever refining their algorithms to identify and weed out fake reviews and dishonest reviewers. Their regular review purges are usually followed by some change to their Reviewing Guidelines to prevent that loophole from being exploited in future.”
Adding a Video to Your Book’s Amazon Sales Page from Indies Unlimited: “While perusing Facebook, I noticed a post in the Indies Unlimited Fans Group that piqued my interest — the new “add your video” option for your book’s Amazon sales page. I state upfront that technology and I do not always have an easy relationship, but this looked so promising that I thought se note that not everyone is seeing this option on their books’ pages yet. If you have the capability, this is what it will look like.”
Top 5 Mistakes Indie Authors Make from Joanna Penn and with Ricardo Fayet: “Learn from the most common mistakes that indie authors make and save yourself time, money and heartache in today’s show with Ricardo Fayet from Reedsy.”
News for Authors: Making Videos Social with IGTV by Neda Dallal: “Instagram has debuted many features recently that are great social tools for authors. This article dives into one specific new feature, IGTV, and how authors can use it to broaden their social media voices and followings.”
How to Get Your Email Subscribers to Leave Quality Reviews—Legitimately by Dave Chesson: “One of the most difficult parts of book marketing (if not the most difficult) is getting reviews for your book, particularly quality reviews that exceed one sentence. Why is this?Because each potential reviewer is a busy person with a lot on their plate, so their time is valuable.”
Quote of the Week
Well written, well researched – well thought out. This book is a must have!
Author of this blog: Frances Caballo is an author and social media strategist and manager for writers. She’s written several social media books including Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, and finding new readers. Her clients have included authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for her free email course.
Practical tips for marketing your books on the social web