Indie Author Weekly Update – July 12, 2019

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Indie Author Weekly Update - July 12, 2019

Here’s another Indie Author Weekly Update for you. There are posts on book marketing, book launches, and book sales. I hope that the tips you glean from these posts help you in your own book marketing efforts. Enjoy!


The Top Software for Writers of 2019 + [Coupons and Extra Resources] from Dave Chesson: “By now, you’ve probably realized the advantages of using professional-grade software. Pro tools can give you a timesaving edge throughout your entire writing process. But how many programs do you really need? And which ones are the best?”

Book Marketing

Book Marketing: How To Make Your Blog Work For Books And Author Brand with Amy Shojai and from Joanna Penn: “Your author website is the one piece of internet real-estate that is entirely under your control. Amy Shojai shares how to make the most of the blog on your site to attract new readers, build your author brand, and sell more books.

Attraction Marketing And Tips For Creative Business With Andre Chaperon from Joanna Penn: “Many authors are introverts and prefer creation to marketing, but what if you could use your words to attract your perfect target market? In today’s episode, André Chaperon gives some valuable tips for building a sustainable creative business.”

Book Launches

How to Run a Book Launch for Maximum Sales from BookBub Partners and by Diana Urban: “When you’re preparing for a book launch, there’s a massive amount of book marketing tactics you can choose from — but which will make the biggest impact on sales? Which will give you the best shot at hitting a bestseller list? And if you’re a traditionally published author, what can you do in tandem with your publisher to become a bestseller?”

Book Reviews

A Short and Sweet Beginner’s Guide to Securing Amazon Reviews from Jane Friedman’s blog and by Penny Sansevieri: “Reviews can be a tremendous help in driving the sale of a book. In fact, a marketing survey company found that 61% of online purchases were made after reading a review. Reviews on Amazon can also help your book turn up more often in customer searches.”

Quote of the Week

Talent is insignificant. I know a lot of talented ruins. Beyond talent lie all the usual words_ discipline, love, luck, but most of all, endurance. James Baldwin


Want to know all of my best social media marketing tips? Get a copy of Social Media Just for Writers.

Social Media Just for Writers 2nd Edition

Well written, well researched – well thought out. This book is a must have!

Ryshia Kennie 

Frances CaballoAuthor of this blogFrances Caballo is an author and social media strategist and manager for writers. She wrote several social media books including Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online and building their platform. Her clients have included authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for her free email course. And follow her on Instagram, Twitter, and Facebook.

Online Book Marketing Strategies for Writers

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