Indie Author Weekly Update – August 11, 2017

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Indie Author Weekly Update

Each week in the Indie Author Weekly Update I try to vary the sources of information I bring you. New this week are Dave Chesson and his guest blogger Paul Kilpatrick. Be sure you don’t miss Reedsy’s list of the best book review blogs. And of course, Jane Friedman’s insights are also such a treat.

Can you feel summer coming to a close? I hope you enjoy the days that remain.

Indie Author Updates

Best Book Review Blogs of 2017 by Reedsy: “Discover the best book review blogs in your preferred genre. From general fiction to YA paranormal romance, our search bar connects you to a vetted catalog of active book blogs and thoughtful, quality book reviewers.”

10 Reasons to Start an Author Blog: And Why It’s Easier than You Think  from Anne R. Allen: “Some people have been saying blogging is dead for a while now. But for authors, it’s anything but.  On a recent list of the most overrated marketing strategies, blogging was close to the bottom. Only 6% of marketers thought it was overrated. (12% found email marketing overrated.) It’s true that it’s harder to get a readership now than it was a few years ago because of stiff competition, but blogging is still a valuable use of a writer’s time.”

3 Blogging Tools to Improve Your Content Quality from Social Media Examiner: “Want to publish more polished blog posts? Looking for free or low-budget tools to help? In this article, you’ll discover three blogging tools that will help you catch typos and improve readability of your blog posts.”

What Belongs on an Author Website Homepage? 4 Key Elements by Jane Friedman: “Whether you’re an emerging author or one that is well-established, it can be challenging to figure out what belongs on your website’s homepage and what to say about yourself on the front door to your online presence.”

How To Use Beta Readers To Launch Your Book from Dave Chesson and by Paul Kilpatrick: “There’s a way that you, as an author, can quickly build a promotional team that will not only help improve your book, but improve your book launch as well, and that’s called a book beta team. What is a beta team? It’s when you let a pre-approved group of people read your mostly-finished book to discover issues that are revealed during the course of normal reading.”

Quote of the Week

Sam Shephard


Frances CaballoAuthor of this blogFrances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference. In addition, she’s a contributing writer at, and blogger and Social Media Expert for BookWorks. She’s written several social media books including the 2nd edition of Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for my free email course.

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