Indie Author Weekly Update – April 12, 2019

Sharing is caring!

Indie Author Weekly Update

This week’s Indie Author Weekly Update has a whopping six suggestions for you to read. Learn to write a memoir that sells, set up automated emails (it’s easy!), and ponder your purpose. I hope you like all of them!

Memoirs that Sell

How to Write a Memoir: 14 Tips for Writing Memoir That Sells by Anne R. Allen: “It is true that memoirs are problematic. They’re devilishly difficult for a new writer to do well, but they’re what newbies usually write. The urge to put our own life story on paper is the most common reason people start writing. Adult education programs and senior centers everywhere offer courses in “writing your own life.” And there’s the old adage that says everybody has a book in them—their own life story.”


5 Ways to Market Your Audiobook Without Ads from Jane Friedman’s Blog: “Some authors and publishers seem to believe that by the simple act of making an audiobook available for purchase, there will be numerous purchases. Yet, as with all types of books, yours is merely one of many thousands published each year. You must make listeners aware that your product exists. Here are 5 different ways to do that without advertising.”

13 Email Marketing Statistics That Are Shaping 2019 and Beyond by Convince & Convert: “Email has been around since the 1970s, but it’s still extremely effective, even with younger audiences. It’s sure to remain an integral part of your marketing strategy this year and into the future.”

How to Set Up Automated Emails for Reader Magnets  from Alliance of Independent Authors: Self-Publishing Advice Center and by Rachel McCollin: “It’s nice to give your reader fans the personal touch. However, in this blog post, Rachel McCollin makes the case that a little automation is a good thing. And she takes us through a step-by-step process to set up automated emails delivering your reader magnets, so you never have to lift a finger again.”

Beta Readers

Where to find beta readers for your book by Sandra Beckwith: “Last week, I had a conversation with a client about what he referred to as “peer reviewers” for his next book. That gave me pause, because peer reviewers are usually used with academic or scientific works, and his is neither. I asked if he meant “beta readers.” While peer reviewers read for factual accuracy, beta readers aren’t limited to “peers” and can be from your target audience. “Beta readers” was, in fact, the term he meant to use.”

Find Your Purpose

This is How To Find Our Purpose by Rachel Thompson: “Many survivors (and people in general) tie our jobs with our purpose. One does not have to equal the other, though it can. This is a Western way of thinking – we equate what we do for a living with our purpose in life. However, the two can be entirely different.”

Quote of the Week

The art of writing fiction is to sail as dangerously close to the truth as possible without sinking the ship.

Want to know all of my best social media marketing tips? Get a copy of Social Media Just for Writers.

Social Media Just for Writers 2nd Edition

Well written, well researched – well thought out. This book is a must have!

Ryshia Kennie 

Frances CaballoAuthor of this blogFrances Caballo is an author and social media strategist and manager for writers. She wrote several social media books including Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online and building their platform. Her clients have included authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for her free email course.

Online Book Marketing Strategies for Writers

Sharing is caring!


  1. Thanks much for the shout-out, Frances! Great links here. I love the quote by Kinky Friedman!

Speak Your Mind