Friday Roundup: Resources for Indie Authors

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Episode 6 - Marketing Strategies for Indie Authors - Social Media for Authors PodcastWelcome to the Friday Roundup where you’ll find practical tips for marketing your books on the social web. This week’s segment of Resources for Indie Authors tackles the topics of social media marketing, how to stay focused an off the Internet (when you’re writing), and how to be productive.

Some people wake up two hours early and dedicate their mornings to their writing and marketing before heading off to work. Others like to write in the evenings.

Whatever your writing schedule might be, there’s always a temptation to distract you. If your main source of interruption is the Internet, here are some applications that can help you.

I read that Jonathan Franzen obliterated the Ethernet card in his laptop and locked himself in a drab room to avoid distractions that would divert his attention away from the manuscript for his book Freedom: A Novel.

You can use Anti-Social instead. This tool will block you from your temptations whenever you sit to write.

Suppose you want to spend the next three hours writing. Just turn on Anti-Social, http://anti-social.ccschedule it for three hours, and the app will block you from distracting social media websites. Presently, this application is available only to Mac users, and it costs $15.

Do you want to be more productive in your writing, marketing and publishing? Coffitivity is a great app for Apple and Android devices.

Coffitivity works on the premise that some background noise boosts productivity. Check it out on your PC or Mac and select a range of background noises from Morning Murmur to University Undertones to Texas Teahouse.

To stay focused on your projects, here are some additional apps.

Now for the Friday Roundup of Other Resources for Indie Authors

I scoured the Internet and found some great posts related to author platform building. You’ll find links to all of these articles in my show notes on my Friday blog. Okay, now for the blog posts:

First upis a post from Chad R. Allen titled 5 Brilliant Things Writers Can Do to Overcome a Small Platform.

In this post, Chad answers four questions that Indie authors often ask:

  • How big a platform is big enough?
  • Am I out of luck if I don’t have much of a platform?
  • What should I do if my platform is still smallish?
  • Do I really have to be a superstar to get published?

Chad says that in the beginning, it’s important to measure your hustle – in other words how many times a week you’re writing new blog posts and how often do you write in the morning.

The next step is to focus on your email list. What would happen if social media disappeared? You would lose all of your connections to readers. That’s why it’s important to start building an email list today.

These days, authors are trying to increase the numbers of their followers before approaching a publisher. Hogwash, Chad says. Just mention in your queries how much your platform has grown.

Finally, building your platform is a third of the publishing success formula. Take the time to improve your writing and develop your concept for your next book.

Next up is a post from Sherrey Meyer, Writer: She recommends five people and two websites that every Indie author should follow to continue their learning curve about publishing and marketing.

The five people she mentioned are Dan Blank, Gretchen Louise, Angela Ackerman and Rebecca Publisi, Joel Friedlander and yours truly.

The websites are Writer Unboxed and Writers Digest.

Next, is an interesting post from the folks at focusalot called 65 Accomplished Writers & Marketers Reveal Their Secrets to Productivity.

Like the title says, the author interviewed 65 authors and compiled their tips on how to stay focused on your goals.

Now, there are plenty of distractions on the Internet, as we all know. So you might want to take a peek at this post to see how other authors keep their focus.

Marketing strategist and author David Meerman Scott has a great piece of advice for nonfiction writers: He says, “I never think about writing a book. That’s too difficult. Instead, I write 150 blog length pieces, and that is the basis for a book.”

Also, he writes in the mornings and never schedules a meeting before 11am.

Several writers say that writing is their passion, and when they don’t write, they feel out of sorts. Molly Greene says that she tries to write 1,000 words every morning and another 1,000 words every evening.

I love Jeff Goins answer the best: “I write because words make a difference. It’s a scalable way for me to create an impact in the world.” Nice.

Be sure to check out this post.

Related reading

Blogging Just for Writers

Avoid Social Media Time Suck

Social Media Just for Writers


Frances Candid Shot 12-5-13About the Author: Frances Caballo is an author and social media strategist and manager for writers. You can receive a free copy of her book Twitter Just for Writers by Clicking Here. Connect with Frances on FacebookTwitterLinkedInPinterest, and Google+.

Practical Tips for Marketing Your Books on the Social Web

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