I hope you enjoy this edition of the Book Marketing Update.
For some reason, there were a lot of blog posts about social media and authors. I especially like those types of posts and I hope you’ll enjoy the ones I selected below.
Social media is transitioning to an audio medium. If this is where your readers tend to hang out online, be sure to learn how to use Twitter Spaces and Clubhouse to help you with your book marketing.
Enjoy these cooler and beautiful autumn days.
Success Without Self-Promotion from Writer Unboxed and by Greer Macallister: “Instead of self-promotion, think of the path to getting your book in front of readers on social media as a railroad track, with two parallel rails: be yourself, and take yourself out of the equation.”
TikTok for Authors: Best-Kept Secrets for Selling Your Books on the #1 Social Media App — Shayla Raquel: I don’t agree with this bloggers assessment. Why? Because the demographics of TikTok might not meet the demographics of your readership. Decide for yourself. “And considering being an author is not just “like” running a business, it is a business, then there’s no good reason for authors not to be using TikTok to their advantage when selling their books.”
5 Indie Author Mistakes That Can Tank Book Sales from Anne R. Allen and Ruth Harris: This blog post delineates the five common mistakes that indie authors tend to make.
Making Social Media Easier from Chanticleer Book Reviews and by David Beaumier: “Social media can feel like a scary thing, but if you work on a schedule and promise yourself a little time on it each week, it’ll grow before you know it.”
15 Ways Authors Support Each Other on Social Media from BookBub Partners: “… we’ve been inspired by how authors have stepped up to build community and spotlight their fellow writers’ work.”
Twitter Announces Broader Roll-Out of New Spaces Tab, Adds New Spaces Invite Process from Social Media Today: “… Twitter is launching a broader roll out of its new Spaces tab in the app ….”
How to Self Publish a Hardcover Book on Amazon from Dave Chesson: “Publishing a hardcover book used to be a complicated task. Amazon didn’t produce them through KDP Print, so you had to go to Lulu or IngramSpark to get them done, which cost extra and resulted in really expensive hardcovers for readers. But that has changed.”
Take a Look
Want To Improve Your Writing Craft And Business? from Joanna Penn and with Kevin J. Anderson: “In order to write your novel in a month or less, you need to develop a plan and increase your productivity.”