Welcome to a new year and new opportunities to improve your book marketing and sell more books.
Check out the articles referenced below. I hope they help you to find new strategies to attain your publishing dreams.
Book Release Checklist – by Elizabeth Spann Craig: This checklist is wonderful.
How Social Listening Can Improve Your Book Sales – from Self-Publishing Relief: “With seven in ten Americans regularly using social media, your target audience will most likely be on one or more social media sites—making it the easiest and fastest way to connect with your readership.”
Americans widely distrust Facebook, TikTok and Instagram with their data, poll finds: “It’s the rare thing that Americans of all ages and across the political spectrum largely seem to agree on: They don’t trust social media services with their information and they view targeted ads as annoying and invasive, according to a Washington Post-Schar School poll. “
BookTok: A Safe Haven for Young Female Readers – from Jane Friedman: It might well be impossible at this point to host a children’s publishing event without offering at least one session focused on TikTok—or, more specifically, BookTok, the community of young book lovers on the platform.
These ‘forgotten’ rejections shaped Black lit – from Futurity News: “A new book explores how a history of rejection shaped African American literature and activism for generations to come.”
5 Tips on Negotiating a Hybrid Publishing Agreement – from Writer’s Digest: “If you’re using a hybrid publisher, you’ll want to confirm their fees. Some publishers will have you pay a lump sum upfront, while others will stagger their payments during the publication process.”
Take a Look at These, Too
The Dangers Of Comparison – from Sarah Rhea Werner: “We have to go down a lot of wrong paths in order to rule them out. We’re not running this race against other people, against other writers and other creators. We’re running this race against all of the things that get in our way. That’s our true competition.”
Nikita Lalwani on the Art of Eavesdropping – from Lit Hub: “Like many writers, I eavesdrop as a matter of course. In London, if I am taking the subway home after a night out, round midnight, I have found myself on the platform studying the people around me.”