Welcome to this week’s Book Marketing Update. How are you doing?
Today, I have another roundup for you that is chock full of tips and strategies all designed to help you sell more books.
So, sit back and enjoy!
Create A Great Throughline For Your Book from Bard Press: “I just got done reading Adam Davidson’s book The Passion Economy … I found the book frustrating, but not because it wasn’t good. I was frustrated because I don’t think the book reached its full potential. I fear recommending it because many readers will just think it was OK. Not true! The trouble is that all the pieces don’t fit together as well as they could.”
How To Make This E-Commerce Holiday Season Your Best Yet from Forbes: “E-commerce has never been more competitive. However, the market is also bigger than ever before. While e-commerce has been growing steadily for years, it has grown exponentially since the Covid-19 pandemic hit last year.”
Does the Idea of Promoting Your Book Make You Feel Queasy? from Jane Friedman’s blog and by Lizbeth Meredith: “While a small group of enthusiasts may swap tips between sessions, the attitude of far too many—especially authors who fancy themselves literary—is that the promo piece is unsavory. They’re too important, and drumming up their own book buzz feels beneath them. (“Isn’t that someone else’s job?”) Or they’re too introverted. Too icked-out by the idea of becoming a self-promoter. The problem? Their books join the other million-plus published annually that don’t find their forever home in the hands of the right readers.”
2019 Black Friday & Cyber Monday Email Checklis from MailerLite: “Email marketing is essential, as it gets your promotion directly in front of your customer’s eyes. This time of year, consumers are anticipating hoards of special offers landing in their inbox, so you’ll need a good strategy to compete with the chaos and get in on the action.”
NaNoWriMo: How to Fly by the Seat of Your Pants—and Win from Jane Friedman and by Stephanie Bourbon: “When I first did NaNoWriMo (National Novel Writing Month) in 2006, I started with nothing but a book title. That’s a little too much pantsing even for me.”
27 Time-Saving Blogging Tools for a Supreme Content Marketing Strategy in 2022 [Infographic] from Social Media Today: “Want a list of tools that can streamline your blogging process? The team from Website Setup share their tools for success in this infographic.”
5 Key Benefits Of Publishing Audiobooks For Indie Authors from Writer’s Edit: In this post, Writer’s Edit outlines the five key benefits of audiobooks for the self-published author.
Bookstagrams of Audiobooks: 17 Gorgeous Pics You Need to See from BookBubPartners: “f you’re trying to build buzz for an audiobook … posting eye-catching pictures of it on social media can be a great way to attract attention.”