After a one-week hiatus, the Book Marketing Update is back!
This edition includes book marketing, publishing, and social media news. Plus, I included a post on Substack by Jane Friedman.
I hope you enjoy reading these posts and that they help you on your publishing journey.
Book Marketing
How to Sell More Books Using TikTok with Lila Dubois and Jane Rylon – from Mark Dawson and James Blatch: “Is TikTok just another social media time suck? Jayne Rylon and Lila Dubois don’t think so. On this episode, they share where they think TikTok’s value lies and how authors can benefit from the early days of the platform.”
The Importance of the Book Pre-Order to Authors by John Briggs and from Ryan Lanz: “Enough pre-orders give a book a big boost on the best-seller list the week it officially becomes available.”
Publishing
Publishing Scammers are Proliferating like Tribbles: How to Stay Safe by Anne R. Allen: A great post on how to avoid publishing scammers.
Discovery Writing: Telling a Story Back-to-Front – with Patricia McLinn and from Self-Publishing Formula: “In this interview Patricia talks about the choices she made and how they served her, and has advice for upcoming writers about focusing on what matters.”
Substack
I Like Substack. But the PR Is Getting Ridiculous. by Jane Friedman: “I subscribe to more than 50 Substacks. I even pay for a handful. I think it’s a great platform and I recommend it often to clients. That’s not so much because I love Substack the company, but because I believe in email. “
Social Media
New Report Looks at Social Media Usage Trends Over the Past Decade, and Where Things are Now Headed from Social Media Today: Looking at trends and considering how they can improve your sales is always a worthwhile endeavor.
Instagram for Authors: Robin Kall’s Expert Tips from Lisa Tener: Learn how this author uses Instagram. Her tips are universal.
Instagram is Developing a New ‘Montage’ Feature to Convert Stories to Reels, New ‘Favorites’ Listing: Another post from Social Media Today about what’s new on Instagram.
