This book marketing update might be short but it’s packed with great information.
New Shelves Books wrote a post reminding all of us to do some spring cleaning online, and specifically with our social media accounts. Our platforms definitely need sprucing up from time to time with new avatars, banners, and more current bios.
Although the topic isn’t book marketing, I encourage you to read the Psychology Today blog post with Lisa Tener. The topic is creativity.
I hope you’re enjoying spring. Keep writing and stay healthy.
The Magic Number: The Number of Books You Need to Sell from Bard Press: For as long as I have worked in publishing, I have wondered what makes some books work and others don’t. I am sure everyone who works publishing books wonders the same things. When things shift, like they did in 2020, you wonder a little more—what is still true about your incomplete view of how it all works.”
Get Reader Reviews Now to Drive Sales Later from Jane Friedman and by Mike O’Mary: The first step to getting book reviews is this: write a great book. Then use book tours and giveaways. The author has a additional suggestions so check them out.
Navigating the Parallel but Uneven Ecosystems of Traditional and Self-Publishing from Science Fiction and Fantasy Writers of America: “To sell books, whether traditionally published or self-published, visibility and access to points of sale are critical, and with more than a thousand new books published every single day, the old adage, ‘if you build it, they will come,’ is not true for the writer.”
Social Media Spring Cleaning from New Shelves Books: Love the advice here. Definitely follow these steps.
How to Use Your Five Senses to Stimulate Creative Flow from Psychology Today and with Lisa Tener and Eric R. Maisel Ph.D.: “Creativity is a whole-person activity. Of course, brain involvement is primary; but so is the involvement of our senses.”