
I hope you love this Book Marketing Update as much as I do.
I so enjoyed the blog posts I found this past week. They were rich in information and strategies and tips. Read them and learn from them.
Enjoy your weekend and keep writing!
Book Marketing
Amazon Author Central – How to Setup Your Author Page on Amazon! by Keri-Rae Barnum and from Nessgraphica: This is a great how-to on Amazon’s Author Central. Just follow the steps and you’ll get it right.
Fantastic Tools for an Author Platform – My Top 12 by Ruth Tuffnell: I love these kinds of posts because I always want to learn about the tools that other authors or social media experts use. Through this post, I learned about Ulysses, which I purchased. Find out if there are any tools that you would like to test by reading this post, too.
Your Spine Is Your Cover from New Shelves Books: “Publishers spend countless hours and dollars working on their covers, but they often miss a critical point. With the exception of online retailers, your book spine is your cover.”
Author Blogs
Blogging Versus Email Newsletter: Which Is Better for Writers? by Jane Friedman: In my opinion, every author needs to use email marketing. It’s just a given. With respect to blogging, every nonfiction author needs to have an active blog. Find out what Jane Friedman thinks about this topic by reading her newest blog post.
Publishing
The Ultimate Guide to Publishing Wide from the Alliance of Independent Authors: “The Alliance of Independent Authors advises self-publishing authors to publish and distribute their books as widely as possible. Today’s post dives into the whats, whys and hows of going wide. This is the ultimate guide to publishing wide.”
Email Marketing
65+ Spring and Easter email subject lines for inspiration from MailerLite: Sure, this post is intended for businesses. However, in this post Mailerlite suggests ways for you to refresh your email subject lines and make them more seasonal.
Websites
How To Write An About Page For Your Blog: A Beginner’s Guide from Blogging Wizard and by Lyn Wildwood: The about page, in my humble opinion, is the second most important page on your website. The most important page is your home page. On your about page, you can use your storytelling skills to introduce yourself to current and future readers.
Social Media
Join Clubhouse! Umm, What Is Clubhouse? from The New York Times: Clubhouse is a social networking app comprised of audio chat rooms. You need an invitation to join. I first learned about Clubhouse by reading Jane Friedman’s Hot Sheet, something all writers should subscribe to. Jane says: “Clubhouse is positioned to become a valuable channel for book launches, ongoing book promotion, and book club discussions.”
Social Media for Authors from New Shelves Books: You’ll find suggestions on what to write about on social media. I also wrote a post on this topic and suggested 38 examples of what you can post.
Quote of the Week

