If I must say so myself, I love today’s Book Marketing update.
It’s so full of great book marketing advice. I especially adore the blog post from Reedsy. Be sure to check it along with the amazing book covers. Want to brand your books? Then take a look at what other authors are doing.
I am again highlighting Jamison Hill and his new book. If he can overcome all the obstacles he faced to write his book, then the rest of us have no excuse. Be sure to follow him on Twitter, too.
Enjoy your writing and your weekend. Back at you next week!
Book Marketing
Designing Your Author Platform: A Guide to Get Results by Ruth Tuffnell: This is an excellent post on the author platform basics that every author should know.
Get Reader Reviews Now to Drive Sales Later by Mike O’Mary and from Jane Friedman’s blog: “I know it goes without saying, but don’t expect to sell 5,000 copies of a mediocre book. The steps that follow will get your book into the hands of thousands of readers. If they like your book, you’ll get lots of positive reader reviews, good word-of-mouth, and thousands more readers. If they don’t like your book, you’ll get negative reader reviews and bad word of mouth. Enough said.”
8 Self-Publishing Success Stories Every Author Should Know from Reedsy: Be sure to read this blog post. Even if you don’t have time to read it, at least look at the gorgeous book covers and notice the branding.
SEO
Does Page Speed Affect SEO? from Sabrina Ricci and by Joseph Dyson: “Page speed is one of Google’s ranking factors. Page speed is the time it takes your website to load on a desktop or a mobile phone. Different websites have varying page speeds depending on factors such as image optimization, file scripts, the web server being used, internet connection, browser, etc. The page speed of each website is measured in seconds, and the less time it takes your website to load, the better user experience your customers will have. Studies show that about 53% of users will exit a website if it takes longer than 3 seconds for the page to load.”
Social Media News
Instagram’s Developing a TikTok-Style Vertical Feed for Stories from Social Media Today: It’s amazing how TikTok is revolutionizing other social media platforms. Find what Instagram is working on now. Be sure to apply all of these renovations to your book marketing.
Book Marketing with Email
Email list management explained (11 best practices) from MailerLite: I love this blog post! “We often get fixated on size rather than quality—and this is certainly true when it comes to our email lists. Surely more people joining your list is a great thing, but not when your email performance and email deliverability numbers take a toll because half your subscribers are inactive.”
Of Note
My Book is Officially Published! An author’s journey to writing and publishing his book by Jamison Hill: “I won’t say that I’ve been dreaming of this moment since I was a kid, because I probably cared more about firefighters back then, but I’ve definitely been imagining this moment for a long time. Over the course of the decade it took me to write When Force Meets Fate, there have been countless times in which I thought the book would never be published.”
‘Just Make a Start’ — My interview with Bestselling Author Emma Rous by The Writing Cooperative: “USA Today bestselling author Emma Rous recently released her second novel, The Perfect Guests, and it is already gaining attention. Earlier this month CrimeReads included the book on its “Most Anticipated Crime Books of 2021” list and Booklist gave the novel a starred review.”
Quote of the Week
