Today I bring you another whopper of a Book Marketing Update.
The internet seemed to explode with book marketing news this past week and as you can tell, I had a difficult time limiting the number of posts to include in this roundup.
I adored the email marketing post I discovered. There are innovations in email marketing and the post below by Mark Walker-Ford covers all of them.
I included additional information about the best time to post on social media. There are plenty of experts on this topic and they all seem to concur about when to add your updates online.
I really liked the information presented in Dave Chesson’s blog post. It’s a great reminder on the differences between ARC readers, beta readers, and street teams. Don’t miss it.
Enjoy the posts below and have a good weekend.
Email Marketing
11 Email Design Trends to Improve Your Email Marketing Strategy in 2021 by Mark Walker-Ford [Infographic]: “Are you looking for ways to improve your email marketing strategy in 2021? Want to know the latest email design trends to incorporate into your email campaigns? The team from Uplers share their email design trends for 2021 in this infographic.”
Social Media Marketing
Social Media Success for Small Business by Bitly: I hope you don’t postpone reading this guide just because “small business” is in the title. If you’re an author, guess what? You are a business. So give this ebook a chance. You may learn something.
Twitter Shares Planning Guide for Your 2021 Tweet Strategy from Social Media Today: “Two key elements of an effective social media marketing strategy are planning and consistency.” Note: This post contains a link to a free guide from Twitter.
The Best Times to Post on Social Media in 2021 and Beyond [Infographic] from Social Media Today: “Do you want to maximize engagement on your social media posts? Looking for the ideal times to post to each network? The team from Oberlo share their guide to success in this infographic.”
Book Marketing
A Potpourri of Resources by Sabrina Ricci: This blog post is rich with information in a variety in areas, including content and discovery, tech resources, and more. Be sure to check it out.
How to Build an ARC Team to Launch Your Book from Dave Chesson: “There’s no better kick-start to a book launch than to have a whole team of fans pushing your book upon release. With an effective group, and plan, you can get book reviews on day one, swell with initial sales, build real momentum, and help get the word out about your launch.”
Of Note
Focus! From Writing Unboxed and by Dave King: “Your writing is as important as what’s happening in the news. That’s hard to accept when you can’t turn away from CNN. When the world seems to be falling apart, the best response may be an act of defiant creation. Keep writing.”
Quote of the Week
A social media expert for authors (something I never dreamed of becoming), I build author platforms to enhance book sales. I also use my industry connections to promote authors and their books. What else can I do for you? I’m a writer so I provide content writing and email marketing services. Let’s chat! And don’t forget to download my free Twitter ebook.