I hope you enjoy today’s Book Marketing Update.
MailerLite recently published a post with 18 email marketing statistics that none of us should ever ignore.
I always appreciate newsletters from David Gaughran. He knows so much! In his video, he explains how to add ten categories to the books you list on Amazon.
All of the posts below have great content so I hope you find new strategies to adopt and boost your book sales.
BTW, how are you enjoying fall? Autumn is my favorite season. I love the cool mornings and the changing colors all around me as I take my daily walks. I hope you’re enjoying it too.
As usual, stay safe and healthy!
Email Marketing
18 Incredible Email Marketing Statistics You Should Know in 2020 from MailerLite: This post outlines 18 — yes 18! — email statistics to help you craft a better email marketing strategy. Be sure to check it out. Also, check out my blog post on why authors need both email marketing and social media.
Book Marketing
Do This, Not That – Tis the Season? Launching Your Book During the Holidays from Joel Friedlander’s blog and by Keri-Rae Barnum: This is Keri’s advice: “Unless publishing after October 15th of any year is a strategic and well thought out plan, I urge you to wait. Publishing your book in January or even March and give yourself the gift of time – to plan, to market and to succeed.”
Add TEN categories to your Kindle books to increase sales on Amazon from David Gaughran: A video on YouTube from David Gaughran on how to use the Kindle category system to sell more books on Amazon.
What is Author Brand? by T.R. Robinson: “Brand creates an awareness, recognition and appreciation. It is the way people are made to feel about the person/company and product.”
5 Ways To Market A Memoir When No-One Knows Who You Are from Joanna Penn: ” … there are ways that you can attract an audience even if you’re just starting out. In today’s article, journalist and memoir author Andrew Emery shares his tips.”
Book Reviews
3 Amazon reader review myths: What you need to know by Sandra Beckwith: This is a must-read post for every author. Sandra Beckwith has excellent advice.
Of Note
4 things to learn from the daily rituals of great writers from Prolifico: ” … most creatives follow a more or less strict schedule designed to accommodate their personal idiosyncrasies. Having identified what works best for them, they are successful in translating their talent into concrete work because they are able to remain flexible and adapt their routine to changes in their circumstances over time.”
Quote of the Week
A social media expert for authors (something I never dreamed of becoming), I build author platforms to enhance book sales. I also use my industry connections to promote authors and their books. What else can I do for you? I’m a writer so I provide content writing and email marketing services. Let’s chat! And don’t forget to download my free Twitter ebook.