I love today’s Book Marketing Update. I guess I’m not supposed to say that but I take no credit for it.
Instead, I give credit to all of the great bloggers out there.
For example, be sure to read Penny Sansevieri’s post on bookstammers. It’s wonderful.
I also liked Cristian Scanciu’s post for Joel Friedlander on how to use video to promote your books.
Don’t take my word for it. Read all of the posts below.
And stay safe!
Social Media Marketing
Pinterest’s User Guide: Yes, Pinterest has a new publication on how to advertise on this platform. If you don’t yet use Pinterest advertising, start by looking at this new guide. If you don’t know how to use Pinterest, get my ebook.
How to Reach Bookstagrammers (Podcast) by Penny Sansevieri: Bookstagrammers, according to Penny, are dedicated to showcasing books. They don’t muddle their accounts with what images of what they ate for dinner.
How to Write an Author Bio
How To Write An Optimized Author Bio That Maximizes Guest Posting Results: A 6-Point Checklist: “If someone reads down to your bio, they are a seriously engaged prospect. You’ve done all the hard work to get them that far. So you must optimize your bio to capitalize on that attention and interest.”
5 Ways to Use Videos to Promote Authors and Their Books from TheBookDesigner.com and by Cristian Stanciu: “Video marketing is so obvious a choice that most independent authors forget it’s available to them. Videos are not meant to be used only by entrepreneurs and businesses. If you’re an author with a book to sell, using the visual medium can expand your reach and introduce the writer behind the book to the audience.”
Every author wants their novels to be made into a film or a television series. Right? So let’s take a look at how these two worlds of “series”—both the readable and the viewable kind—connect, overlap, or compete.”
Spoilers Won’t Spoil Your Book Promotion. How to Use Them to Pull Readers In. from Writer Unboxed and by Sharon Bially: Sharon Bially, founder and president of BookSavvy PR talks spoilers. In book promotion, more information is more. And less is flat. To engage potential readers, there needs to be enough powerful, detailed information to pique their curiosity.
Five Things Every Aspiring Author Should Know by Phil Athans: Rule No. 1 is do not limit your creativity. Let it flow!
Instagram Shares Listing of Top Hashtags on Posts About Racial Injustice from Social Media Today: Check out this list of commonly used hashtags on posts and captions related to racial injustice.
Writer’s Digest Best #creativity Creativity Websites 2020 by Cassandra Lipp: You’ll find plenty of helpful websites, including Cliche Finder, Lit Hub, and Language is a Virus.
Quote of the Week
I am an author and social media consultant for writers. My focus is on helping writers like you surmount the barriers that keep them from flourishing online and building their platform. I also provide content writing and email marketing services. Be sure to download my ebook about Twitter marketing. You can get it now for free!