There’s a lot to love in today’s Book Marketing Update.
Rachel Thompson’s NaNoProNo is in its second year and all of the posts help you to market that novel you wrote during NaNoWriMo. I especially like the blog post on reader audiences.
Be sure to read SproutSocial’s post on how COVID-19 changed the scheduling of social media posts. (Heck, COVID-19 changes everything in our world, right?)
If you found a great post that isn’t on the list, be sure to post the link to it in the comments below.
Practice social distancing, wear a mask when you leave your home, and stay safe!
Book Marketing: Mastering Amazon Data to Sell More Books with Alex Newton and from Joana Penn: “In this detailed webinar replay, Alex Newton from K-lytics presents on how you can use Amazon data to sell more books.”
How to Start Heart-Centered Book Marketing by Beth Barany and from Rachel Thompson’s Blog: Are you overwhelmed by marketing your book? In this new post, Beth Barany advises to take book marketing one day at a time.
How to Throw a Virtual Book Launch Using Facebook Live by K.B. Jensen and from Jane Friedman’s blog: This is an excellent post. K.B. Jensen is thorough in this guide on virtual book launches. Spread the word about your book launch more than you think is necessary. Make it fun. Read the post to review all of Jensen’s fabulous tips.
Book Marketing Through Your Audience
Will Your Novel Solve a Reader’s Problem? by Janice Hardy and from Rachel Thompson’s blog: Do you know your audience? Does your book solve your readers’ problems? Read this post to learn how to target your readers with your newest book. While you’re on this topic, be sure to read my post: Just Be Where Your Readers Are.
Social Media Marketing
How COVID-19 has changed social media engagement from SproutSocial: SproutSocial published a report on the best times to post at the beginning of the year. The people behind the app adjusted those times since our world has changed due to COVID-19. Always remember to check your analytics too to determine the best times for you to post on social media. If you haven’t read my post on how COVID-19 changes book marketing, be sure to read COVID-19 and Book Marketing: Change What You’re Doing.
Using Goodreads Giveaways in Your Book Marketing and Promotion by Penny Sansevieri: You now have to pay for your book giveaways. But Penny Sansevieri says the new rule doesn’t deter her.
The supply chain for book publishing is being changed by Coronavirus too – from Michael Shatzkin: Supply chains were not talked about much. However, COVID-19 now makes everyone aware of the path by which a purchase reachers the end user (readers).
The Comprehensive Guide to Finding, Hiring, and Working with an Editor – from Jane Friedman’s blog and by Chantel Hamilton: This is an incredibly comprehensive blog post on finding and working with editors. Be sure to read it and save it.
Quote of the Week
Twitter Just for Writers is the most comprehensive Twitter eBook I’ve ever released. At 64-pages, it provides all the information you need to succeed on Twitter. Get it now for free!
I am an author and social media consultant for writers. My focus is on helping writers like you surmount the barriers that keep them from flourishing online and building their platform. I also provide content writing and email marketing services. Be sure to download my ebook on Twitter. You can get it now for free!