Today’s Book Marketing Update has a wealth of information with strategies you can start to implement today.
Below, you’ll find an informative post about how to optimize your Amazon book page and a post from Florence Osmund on how to create a sales pitch for your book. Florence has excellent advice.
I also included information about a new app (thank you, Joanna Penn, for the tip!) and some articles about writing during a pandemic.
I hope you find today’s Book Marketing Update informative and helpful.
Book Marketing News
The Art of Condensing an Entire Book into a Brief Sales Pitch from TheBookDesigner.com and by Florence Osmund: This post explains how to write perfect elevator speeches, book synopses, and book blurbs. As the author says, “You can write and publish the best book ever written, but if you don’t skillfully promote it, it won’t likely get noticed ….” Read this book so that people will notice and buy your book.
16 Ways To Market Your Audiobook by Joanna Penn: You’ll notice that I include two posts from Joanna Penn this week. Why? Because both are wonderful. In this blog post, Joanna lists 16 methods to help you market your audiobooks. Definitely take a few minutes to read this one.
Author Brands
Building A Unique Author Brand With Gail Carriger and from Joanna Penn: I found this podcast transcript fascinating. My favorite line from the post is this one: “… I don’t do events that are just author gatherings. I really go out and I do the convention circuit and I go to events because I want to meet my readers.” Yes, it’s all about your readers.
Book Marketing on Amazon
Optimizing Your Amazon Book Page to Sell More Books (Podcast) from Penny Sansevieri: Make sure that you communicate what sets you apart from other authors when editing your Amazon book pages. Penny has more tips in this new post so be sure to read it.
Self-Publishing
Everything You Need to Know To Avoid Being Ripped off as an Indie Author — Alliance of Independent Authors: Self-Publishing Advice Center: There are plenty of bogus self-publishing outfits out there. But remember this: real publishers don’t require you to pay for the publication of your book or obligate you to buy a certain number of books. Be sure to read this post.
Of Note – All About Writing
12 Ideas for Writing Through the Pandemic from The New York Times: This is a detailed article on the many ways you can motivate yourself to write even during this pandemic. @nytimes
Where The Wild Words Are: A mini-guide to finding poetic moments in your prose: It’s National Poetry Month. This articles explains how you can incorporate poetic phrases in your prose.
Anxiety, Writing, and Sharing by Dan Blank: There’s great advice in this post. Dan says, “I have found that anxiety is a common part of the what it means to write and share your work. It’s like anxiety is the Chewbacca to your Han Solo.” Definitely read it.
App of the Week
ProWritingAid: I learned about this app from Joanna Penn. You can try it for free and/or get 25% off its annual fee right now, costing just $52.50/year. If you’re a Mac user, no worries. This app is compatible as a desktop app.
Quote of the Week
I am an author and social media consultant for writers My focus is on helping writers like you surmount the barriers that keep them from flourishing online and building their platform. I also provide content writing and email marketing services. Be sure to download my ebook on Twitter. You can get it now for free!