(Note: I updated this post and decided it was valuable enough to post again. I hope you agree!)
Are all tweets created equal? Well, no. Read this post to find out which tweets you need to nix and which you should send.
Twitter has been around twelve years and in the social media sphere, that’s a long time.
Its founder sent the first tweet on March 21, 2006 and within four years it attracted 106 million users.
As of the second quarter of 2018, Twitter averaged 335 million monthly active users. (Source: Statista)
Maybe it’s my funky mood today but I find it surprising that despite Twitter’s history and wide usage users still send me promotional direct messages. BTW: I don’t read direct messages.
For today’s post, I decided to break my rule and take a look at the list of recent direct messages (DM). Below you’ll see their messages. (Note: I’ve deleted usernames and URLs to protect the privacy of these people.)
“I’d be so grateful if you could check out and rate my eBook.”
“Do you love eBooks? Download mine.”
“Thank you for following. Like me on FB.”
“My campaign is 51% funded. Link is in my bio.”
“I use TrueTwit. To validate click here: URL.”
“Connect with me on FB.”
“Connect with me on Google.”
“Please check out my books.”
“Please buy my books.”
“Please read and review my books.”
“Check out my website.”
Stop Sending These Five Tweets
I’m not saying that you can never tweet about your books, Facebook page, blog, or newsletter. What I suggest is that you space those tweets apart and never send them as a direct message as part of your “thanks-for-following” tweet.
For example, I send tweets about my eBooks. I also send tweets about my new blog posts.
However, the majority of information I tweet consists of images and blog posts I didn’t write that I hope writers will find interesting.
If I tweeted about my books more often than I do, people like you would get bored with me.
Here are five tweets to stop sending today:
- Stop using the TrueTwit validation application. You’ll never grow your tribe if you use this app. If you are worried about spammers, use ManageFlitter to weed them out.
- Don’t send direct messages to your new followers. In fact, stop sending direct messages unless you’re trying to contact someone you know to convey your email address or phone number.
- Don’t ask new followers to like your Facebook page, read your book, read your blog, or review your website or book.
- Think twice before sending someone a thank you for following. In the early days, I did this but I don’t anymore. I think your time could be better spent doing something else, like a writing a blog post or working on your next book.
- Don’t send ten tweets in a row. It’s not nice to flood someone’s timeline with a day’s worth of messages in the span of a few minutes.
Five Great Tweets to Send
Now that I’ve got that off my chest let me share with you the types of tweets that are great to send.
- Tweet about your new blog posts. I create rotating tweets using SocialOomph and space them apart about at least twelves weeks apart. Each tweet that I send is different, and the tweets stop, depending on whether it’s evergreen material.
- Promote your colleague’s new blog posts. I’m always on the hunt for information that indie authors can use to promote their books. I rely on a number of bloggers and some of them are Joel Friedlander, Penny Sansevieri, Jeff Bullas, Jane Friedman, and Adam Connell.
- Let followers know if they have a fantastic Facebook page, blog or website. True praise is awesome to receive.
- Tell your followers about a book you read and loved. Use the #FridayReads hashtag and send the tweet, obviously, on a Friday.
- Send images. Every tweet you send should have an image. You can also create your own memes based on reading quotes or excerpts from your books.
What would you suggest tweeting?