This week’s Indie Author Update includes posts from Joanna Penn, Neil Patel, and David Gaughran and covers a wide range of topics from author websites to Twitter lists.
Indie Author Updates
3 Original Ways to Get More People Sharing Your Content on Social Media from Neil Patel: “When it comes to marketing, exposure is the name of the game. Having high-quality content is great, but it means nothing if there’s no one actually reading it. With that in mind, it’s no wonder that brands and businesses from all over the world are doing everything in their power to increase their exposure on social media. At this point, there are a variety of ways that you can do this.”
The Essentials Of Your Author Website by Joanna Penn: “Your site portrays your author brand and gives a sense of your personality as well as your professionalism. It’s how people judge you online. It’s the first place a journalist, publisher or agent will look if they are interested in you. They will click away if it’s not what they’re looking for.”
How To Create Twitter Lists from The SITS Girls: “Have you ever logged onto Twitter only to feel like logging off the second you saw your stream? Twitter lists are a great way to organize yourself on Twitter, and help you to find more of the tweets you want to see. Lists are one of Twitter’s best features, but they are underused.”
A Tale of Two Marketing Systems by David Gaughran: “Lots of people right now are asking themselves whether they should leave Kindle Unlimited. I’m generally agnostic on it, and I think writers should do what is best for them and their books, but there’s no doubt this is the big question of the moment.”
Quote of the Week
Author of this blog: Frances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference. In addition, she’s a contributing writer at TheBookDesigner.com, and blogger and Social Media Expert for BookWorks. She’s written several social media books including the 2nd edition of Social Media Just for Writers and The Author’s Guide to Goodreads. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for my free email course.
Practical tips for marketing your books on the social web
Amy Collins is the President of New Shelves Books, one of the largest book sales and marketing content providers in the US. Join us for a webinar on November 15 at 2 pm PST / 5 pm EST. Amy will talk about Amazon rules, tips, and sales successes.