Welcome to another edition of the Indie Author Weekly Roundup. I start this week’s roundup with book publicity tips and end with a quote from the talented James Baldwin. I hope you enjoy this edition of the Indie Author Weekly Roundup.
Jane is a columnist with Publishers Weekly, a professor with The Great Courses, and a keynote speaker at several writers’ conferences. She speaks regularly at industry events such as BookExpo America and Digital Book World, and has served on panels with the National Endowment for the Arts and the Creative Work Fund. On November 1 at 11 am Jane will share her thoughts on book launches. She’ll also be available to answer your questions. Join us on November 1st.
Indie Author Updates
Book Publicity Do’s and Don’t’s for Indie Authors by Amy Collins and from BookWorks: “Every author is hoping for a call from NPR’s Terry Gross or the producers of Good Morning America. Perhaps they are pitching for a cover story at USA Today. Spending more than a small amount of time and money on these Top Tier Media outlets is not a great idea. There is a VERY small chance of getting in (especially if you are an indie author.) On top of that, if you DO get a Big Hit, it is a general media outlet going to a general audience; it is virtually impossible to focus on your message. Getting a Top Tier media appearance is fabulous to build credibility but does not usually sell books the way you think it will.”
[clickToTweet tweet=”Would appearing on NPR or Good Morning America help you to sell more books?” quote=”Would appearing on NPR or Good Morning America help you to sell more books?”]
Book Titles: 10 Tips for Choosing the Right Title for Your Book by Anne R. Allen: “Book titles are so important. Would the novels Trimalchio in West Egg, First Impressions, or Private Flemming, His Various Battles have succeeded if their publishers hadn’t changed the titles to The Great Gatsby, Pride and Prejudice, and The Red Badge of Courage before publication?” We’ll never know. But I think most of us will agree the publishers improved on the originals.”
7 Tips for Avoiding Book Marketing Trends That No Longer Work by Penny Sansevieri and for Digital Book World: “One of the biggest certainties about marketing trends, including book marketing trends, is that they are always in a state of change. This has a lot to do with changing technology. In nearly every aspect of every day, someone is marketing something to each of us. Since I am in the business of book marketing, I pay close attention to stay on top of the hottest trends and best practices so I can make solid recommendations to our authors.”
[clickToTweet tweet=”How to select a book title for your next novel or nonfiction book” quote=”How to select a book title for your next novel or nonfiction book”]
Build Landing Pages that Convert with These 3 Smart Steps by Copyblogger: “Before we go over Sonia’s guidelines, let’s do a quick refresher on the term “landing page.” A landing page is any page on your site where traffic is sent specifically to prompt a certain action or result. The goal is to persuade your prospect to take actions.”
A Long List of Facebook Statistics—And What They Mean from HootSuite: “Everyone’s got an opinion about Facebook. Some people think it’s a fun way to keep up with friends and family. Others believe so deeply in its lasting cultural relevance they permanently ink their bodies in honor of it. Some businesses continue to invest more time and money into Facebook, while some choose to focus on other social networks.”
And because November 1st almost here:
Tips for Surviving the Agony and Ecstasy of NaNoWriMo from Writers in the Storm (Jenny Hansen): “NaNoWriMo is my birthday present to myself each year. Every year, I love it. And every year, I hate it…there’s simply too much to do in the tiny little month of November.”