I’m Frances Caballo, a social media consultant for authors. As someone who worked as a journalist and in public relations, I understand how media – including online media – work. When you hire me, I won’t hand off your account to an assistant. You get me and all of my skills and attention. In 2019, Author Marketing Experts named me as one of the top author marketing gurus to follow on Twitter.
Recent Posts
Diversity in America, Diversity in Your Marketing Images
What are you doing to encourage inclusivity and represent diversity in your marketing images? I’ve been thinking about this issue for weeks. Then a series…
Book Marketing Update
I know I say this a lot but there really is a lot to love in this week’s Book Marketing Update. Selecting a price for…
Book Marketing Update
Welcome to another edition of the Book Marketing Update. Authors Guild wrote a post on how you can use book clubs to reach readers. Yes,…
Social Media Tips You Need to Know
From time to time, I collect a variety of social media tips for writers that I think are helpful. Today’s post details social media tips…
Frances handles both my Twitter and Instagram accounts. I have found her to be conscientious, creative, and a joy to work with. I give Frances free rein to create content and images for my social media networks and she never disappoints. She’s simply the best in the business.
Psychologist and Author
Working with Frances has been one of the best decisions I have made in my writing career. With her thorough critique and expert advice, I am now focused and equipped with the tools necessary to maximize my online presence.
Author
Frances Caballo gets what I’m trying to do … She takes my work down from my metaphorical mountain and delivers it to you. Without Frances, everything I do would be in vain.
Ph.D., Author