Social Media Isn’t QVC
I’ve been studying some authors in the last couple of weeks, and I realize that there are still too many writers out there who treat social media as though it were the QVC shopping channel.
Even authors who supposedly know better. As we talked on the phone the other evening, my friend also told me she now unfriends these authors.
That’s the risk.
You see, if you treat social media as though it were broadcast media, your readers – the people who buy your books and adore your writing – will also unfriend, unfollow, block and mute you.
What would happen to your book sales then? They’d head down the toilet.